We build brands, produce, and develop concepts and new experiences.  We love smart ideas, big challenges, and ambitious clients who know good design is for good clients. If you have an interesting project—big or small—we'd love to see what we can build together. There are 128 projects and 4,554 images.


Citycenter Celje 20 let
Citycenter Celje 20 let

Anniversary campaign design challenges require strategic thinking to transform milestone moments into memorable celebrations. VBG's anniversary campaign design for Citycenter Celje's 20th milestone…

Brand Randomizer
Brand Randomizer

Creative dice design transforms how designers approach brand challenges through our Brand Randomizer system. Visual Brain Gravity's creative dice design uses four handcrafted wooden dice to generate…

Mediora
Mediora

Integrative medicine branding requires balancing medical authority with approachable wellness aesthetics. Visual Brain Gravity created Mediora's complete brand identity, demonstrating how integrative…

Skuptura
Skuptura

Architecture branding design bridges the gap between built environments and human communities. Visual Brain Gravity, founded by Gregor Zakelj in Ljubljana 2004, developed comprehensive architecture…

Ella
Ella

Bach flower branding requires extraordinary sensitivity to balance mystical healing properties with scientific credibility. Visual Brain Gravity's approach to bach flower branding for Ella…

Madden
Madden

Celtic medical branding demands careful balance between cultural heritage and modern healthcare credibility. Visual Brain Gravity's Celtic medical branding for Madden Medical demonstrates how…

plain
plain

Programming language branding requires specialized visual thinking to translate abstract code concepts into compelling brand identities. Visual Brain Gravity developed the complete programming…

Codeplain
Codeplain

AI programming branding demands the same precision as the code itself. Visual Brain Gravity developed Codeplain's brand identity to reflect clarity and logic, ensuring the AI programming branding…

Creative district Gornji trg
Creative district Gornji trg

Creative district branding transforms scattered artisans into cohesive creative communities. Visual Brain Gravity developed comprehensive creative district branding for Ljubljana's historic Gornji…

Ustna Medicina
Ustna Medicina

Dental brand identity design challenges traditional medical aesthetics by repositioning integrative dentistry as premium wellness care. Visual Brain Gravity transformed Ustna Medicina's dental brand…

Brumen
Brumen

Brumen foundation website design challenges how Slovenian organizations reach broader audiences while maintaining professional standards. Visual Brain Gravity's approach to this Brumen foundation…

nomia
nomia

Legal translation branding requires absolute precision and unwavering trust to succeed in competitive markets. Visual Brain Gravity developed comprehensive legal translation branding for Nomia,…

Lexi
Lexi

AI brand identity design challenges require balancing technological advancement with human appeal. Visual Brain Gravity's AI brand identity design for Lexi demonstrates how Ljubljana's award-winning…

Nontoxunikum
Nontoxunikum

Sustainable brand identity design transforms how we communicate about healthy building materials. Visual Brain Gravity's sustainable brand identity design for Nontoxunikum makes toxic building…

European Actors
European Actors

Theater brand identity requires capturing performance essence without theatrical clichés. Visual Brain Gravity's theater brand identity for European Actors uses a minimalist curtain symbol to…

Maha Bistro
Maha Bistro

Restaurant brand identity design can transform how diners perceive plant-based cuisine. Visual Brain Gravity developed Mediterranean-inspired restaurant brand identity for Maha Bistro, making…

Človek ureja svojo prihodnost, kolikor jo lahko - Viktor Žakelj
Človek ureja svojo prihodnost, kolikor jo lahko – Viktor Žakelj

Book design Ljubljana projects require mastering complex editorial challenges. Visual Brain Gravity's book design Ljubljana approach transformed Viktor Žakelj's dense 500-page manuscript about…

Hello universe
Hello universe

Hotel brand identity design reaches new heights with Hello Universe, where Visual Brain Gravity transformed ordinary amenities into cosmic experiences. This hotel brand identity design project…

st.Daniel
st.Daniel

Sustainable brand identity Slovenia projects require authentic environmental connection. Visual Brain Gravity developed St.Daniel's sustainable brand identity, drawing inspiration from Slovenia's raw…

Midva vidva onadva*
Midva vidva onadva*

Handmade packaging design bridges artisanal craft with contemporary branding needs. Visual Brain Gravity's Ljubljana studio created clay cognac bottles for Midva vidva onadva, demonstrating how…

Salto Dionys
Salto Dionys

Ceramic brand identity development requires understanding both traditional craftsmanship and contemporary market positioning. Visual Brain Gravity's ceramic brand identity project for Salto Dionys…

Citycener stil
Citycener stil

Fashion event branding transforms ordinary shopping experiences into memorable brand moments. Visual Brain Gravity created comprehensive fashion event branding for Citycener stil, demonstrating how…

tvin
tvin

Croatian furniture brand design for Tvin required balancing 150 years of heritage with contemporary vision. Visual Brain Gravity's Ljubljana studio developed Croatian furniture brand design that…

lovro rozina
lovro rozina

Photographer brand identity design requires balancing artistic vision with professional credibility. Visual Brain Gravity created a complete brand identity for photographer Lovro Rozina,…

volontaire
volontaire

Activist brand identity design demands a revolutionary approach that transforms traditional advertising into powerful movements for change. Visual Brain Gravity's activist brand identity design for…

Captain mint
Captain mint

Captain Mint branding Ljubljana showcased how Visual Brain Gravity transforms natural cleaning products in competitive markets. Founded in 2004, our boutique studio developed comprehensive Captain…

Generative AI and Law
Generative AI and Law

AI law visual identity requires sophisticated design thinking to address complex legal concepts. Visual Brain Gravity's AI law visual identity for University of Ljubljana Faculty of Law examines how…

maha
maha

Medical brand identity design requires balancing scientific authority with human approachability, especially in integrative healthcare. Visual Brain Gravity's medical brand identity design for Maha…

kul abonma 2023
kul abonma 2023

Cultural identity design transforms how audiences connect with cultural programs. Visual Brain Gravity's cultural identity design for kul abonma 2023 demonstrates how strategic branding creates…

domasi
domasi

Wellness brand identity projects require exceptional understanding of client trust and therapeutic credibility. Visual Brain Gravity's Red Dot award-winning team transformed Domasi wellness center's…

artiko
artiko

Art print branding requires sophisticated design thinking to elevate premium specialists in competitive markets. Visual Brain Gravity developed refined brand identity for Artiko, demonstrating how…

Moč miru
Moč miru

Fashion event identity design requires understanding both message and audience psychology. Visual Brain Gravity developed the complete fashion event identity design for Moč miru, visualizing inner…

Nabie
Nabie

Wellness packaging design demands authentic calm in today's saturated market. Visual Brain Gravity developed comprehensive brand identity and custom typography for Nabie, creating wellness packaging…

colicdorotic
colicdorotic

Tech law firm branding presents the challenge of merging traditional legal authority with modern technological agility. Visual Brain Gravity created a dynamic brand identity for Croatian law firm…

Kocbek gourmet
Kocbek gourmet

Luxury brand identity design transformed a traditional snail farm into Slovenia's first premium gourmet brand. Visual Brain Gravity's luxury brand identity design system elevated Kocbek from farming…

Studenec
Studenec

Heritage brand identity design challenges require masterful balance between honoring tradition and capturing modern market appeal. Visual Brain Gravity's Studenec project demonstrates how heritage…

elements
elements

Luxury hospitality branding requires deep understanding of premium guest experiences and authentic brand connections. Visual Brain Gravity developed comprehensive luxury hospitality branding for…

Citycenter kids flask
Citycenter kids flask

Promotional flask design challenges traditional gift marketing by creating products children genuinely want to keep. Visual Brain Gravity's approach to promotional flask design turned Citycenter's…

behave
behave

Behavioral psychology branding demands scientific precision paired with visual storytelling mastery. VBG's behavioral psychology branding for Behave consultancy demonstrates how complex psychological…

nmc
nmc

Brand identity design for NMC required distilling their rebellion against marketing noise into compelling visual language. Visual Brain Gravity developed brand identity design that captures their…

Everything beautiful is analog
Everything beautiful is analog

Letterpress packaging design bridges centuries of craftsmanship for modern premium spirits. Visual Brain Gravity developed authentic letterpress packaging design for Ekola's Dohtar, a 200-year-old…

Enaena
Enaena

Architecture branding Ljubljana requires understanding client philosophy over designer ego. Visual Brain Gravity created Enaena's complete brand identity for two architects who prioritize client…

The Boardwalk
The Boardwalk

Street culture branding requires deep understanding of skateboarding communities and urban aesthetics. Visual Brain Gravity created The Boardwalk's street culture branding to authentically connect…

Zoocity
Zoocity

Pet store branding requires balancing heritage with modernity. VBG's pet store branding for Zoocity successfully transformed a five-decade-old chain while preserving its family values. Founded in…

Unconditional
Unconditional

Pet brand identity design requires balancing decades of heritage with contemporary market appeal. Visual Brain Gravity transformed Varda's 50-year legacy through strategic pet brand identity design…

Ekonomija v antropocenu
Ekonomija v antropocenu

Sustainable book design challenges designers to rethink traditional publishing methods. Visual Brain Gravity's Ekonomija v antropocenu project demonstrates how sustainable book design can minimize…

Reiffeisen contract
Reiffeisen contract

Bank contract design requires transforming complex legal language into accessible communication. Visual Brain Gravity's bank contract design for Raiffeisen Bank demonstrates how thoughtful design…

Baltazar studio
Baltazar studio

Portrait photographer branding demands capturing artistic vision through strategic visual identity design. Visual Brain Gravity's portrait photographer branding for Baltazar studio demonstrates how…

Citycenter
Citycenter

Brand architecture design requires strategic thinking across complex retail environments. Visual Brain Gravity developed comprehensive brand architecture design for Citycenter's diverse shopping…

The top shit
The top shit

Rebellious brand identity projects require exceptional courage when clients dare to challenge every design convention. Visual Brain Gravity's rebellious brand identity for The Top Shit playground…

Bled Adventures
Bled Adventures

Adventure tourism branding requires deep understanding of local alpine culture and outdoor symbols. Visual Brain Gravity developed Bled Adventures' complete brand identity, guiding tourists beyond…

Hustle
Hustle

Custom typography design takes physical form in our Hustle installation project at Visual Brain Gravity Ljubljana. This hand-forged iron lettering transforms daily motivation into tangible art,…

Street exhibition
Street exhibition

Street exhibition design transforms urban environments into compelling outdoor galleries. Visual Brain Gravity, the Red Dot Award-winning boutique design studio founded by Gregor Zakelj in Ljubljana,…

Karuan wine
Karuan wine

Wine label design for Karuan represents Visual Brain Gravity's expertise in capturing regional character through visual storytelling. Founded in Ljubljana in 2004 by Gregor Zakelj, our boutique…

Papermint
Papermint

Mint brand identity projects require strategic thinking to breakthrough crowded confectionery markets. Visual Brain Gravity developed a distinctive mint brand identity for Papermint that captures…

hi
hi

Concrete typography design transforms ordinary greetings into powerful design statements at Visual Brain Gravity's Ljubljana studio. This manifesto project demonstrates how concrete typography design…

Donar
Donar

Sustainable furniture branding requires strategic positioning when transforming waste materials into premium products. Visual Brain Gravity developed Donar's sustainable furniture branding strategy,…

Tretton37
Tretton37

Tech brand strategy projects require deep positioning work that goes far beyond visual design. Visual Brain Gravity developed comprehensive tech brand strategy for Swedish development agency…

Status
Status

Vacuum brand identity projects require strategic thinking when family businesses expand globally. Visual Brain Gravity's Red Dot Award-winning vacuum brand identity for Status demonstrates how…

Streamlee
Streamlee

Streaming app branding requires deep understanding of creator-audience connections. Visual Brain Gravity developed Streamlee's streaming app branding using fishing metaphors to visualize how…

Kul abonma
Kul abonma

Cultural campaign design reached new heights with our bold typography experiments for LGL's Kul abonma subscription program. Visual Brain Gravity's cultural campaign design approach transformed…

Odori
Odori

Wellness brand identity development for Odori captures Ljubljana's ancient marshland heritage through contemporary design. Visual Brain Gravity's wellness brand identity approach transforms…

Kocbek - The Green Gold
Kocbek – The Green Gold

Premium packaging design expertise transformed Kocbek's four-generation pumpkin seed oil craft into luxury "Green Gold" status. Visual Brain Gravity's Ljubljana-based team applied their Red Dot and…

Cook Eat Slovenia
Cook Eat Slovenia

Cookbook design Slovenia projects demand reverence for culinary traditions and masterful visual execution. Visual Brain Gravity's Cook Eat Slovenia demonstrates how thoughtful cookbook design…

13 nadstropje
13 nadstropje

Fashion event branding requires deep understanding of both artistic vision and audience expectations. Visual Brain Gravity developed comprehensive fashion event branding for 13 nadstropje's fourth…

G bottle
G bottle

Wine bottle design for the G project represented a personal mission for Visual Brain Gravity's Ljubljana-based studio. Founded in 2004 by Gregor Zakelj, our boutique design studio created exceptional…

Gregor Zakelj
Gregor Zakelj

Gregor Zakelj personal brand design presented a challenge when the Visual Brain Gravity founder needed his own visual identity. The Red Dot Award winner's Gregor Zakelj personal brand design required…

kariera
kariera

Brand identity design Ljubljana project for Kariera Group showcased how strategic rebranding preserves corporate trust while modernizing visual appeal. Visual Brain Gravity, founded 2004 by Gregor…

dtwo skate
dtwo skate

Skate brand identity requires deep understanding of street culture authenticity. Visual Brain Gravity developed DTWO's complete brand identity, ensuring genuine connection with skateboard community…

Hodl
Hodl

Cryptocurrency logo design requires understanding crypto culture's visual language and symbolic meaning. Visual Brain Gravity's cryptocurrency logo design for Hodl explores how to brand concepts that…

visual brain gravity
visual brain gravity

Brand identity redesign challenges intensify when reimagining two decades of creative evolution. Visual Brain Gravity's brand identity redesign reflects the studio's journey from 2004 startup to Red…

Kocbek
Kocbek

Brand identity design projects require balancing heritage with contemporary market demands. Visual Brain Gravity's brand identity design for Kocbek successfully honored nine decades of family…

SSSJ
SSSJ

A modern identity system for Slovenia's digital language learning platform that makes linguistic education accessible.

Kazina
Kazina

A spontaneous redesign for a dance school we've watched grow into one of Slovenia's best.

Noodl
Noodl

A limited edition vinyl toy that transforms childhood nostalgia into collectible design.

Cvinger
Cvinger

Bold identity for award-winning film director who defies conventional storytelling categories.

com-
com-

An identity built from the symbols programmers use every day, designed to work inside actual code.

Wyze London
Wyze London

Ancient wisdom meets modern strategy in a symbol that unites three business pillars through sacred geometry.

Bond
Bond

A venture capital identity that builds trust through clarity, not complexity.

Taktika
Taktika

Custom typography built from "www" creates a web marketing identity that's both literal and distinctive.

Sisteko
Sisteko

Making underground infrastructure feel trustworthy through precise visual design and environmental responsibility.

Vzivo
Vzivo

A live broadcast service that turns the inability to fast-forward into its greatest brand strength.

Netdiver
Netdiver

Creating an identity for the legendary design blog that discovered tomorrow's creative stars.

Kinomotel
Kinomotel

A film production company gets a motel-inspired identity that makes crews feel at home.

In the Loop
In the Loop

Reimagining email as a human-centered collaboration space where people matter more than messages.

Diba
Diba

A friendly character made early online banking feel human before smartphones existed.

IPI
IPI

Making intellectual property law feel approachable through thoughtful design that balances authority with human warmth.

top dee jays
top dee jays

A DJ database identity that pulses with the energy of electronic music culture.

Mugada
Mugada

Bold branding for an event agency that works behind the scenes but deserves to stand out.

goodbiz
goodbiz

Hexagonal hive geometry transforms sustainable business investment into something as essential as nature itself.

Cgwx
Cgwx

A flexible identity system for a culture creator who refuses to stay in one creative lane.

Kraken
Kraken

A brand identity for hand-crafted diving gear that pushes the limits of ocean exploration.

Marmor Hotavlje
Marmor Hotavlje

300-year stonework heritage meets luxury market positioning for Slovenia's premier stone cutting company.

Fat notebook
Fat notebook

500-page notebook packed in a potato bag with 12 Slovene proverbs—a studio gift with meaning.

Težakelj
Težakelj

A design studio's name becomes a literal brick with their brand philosophy carved into it.

umek
umek

Creating a visual identity as legendary as the techno pioneer himself.

Paktmedia
Paktmedia

Twenty years of audiovisual expertise gets a minimal makeover that's anything but minimal in impact.

Ursa Culiberg
Ursa Culiberg

A photographer's initials become an eye — literally — creating a mark as memorable as her work.

1605
1605

A record label identity designed to make electronic music feel like personal therapy.

hcc
hcc

A custom typeface built from scratch for a communication center that needed to own its voice.

wear titos
wear titos

A rebellious clothing brand uniting Balkan creatives under an unfinished star symbol.

Skriti svet
Skriti svet

A fashion identity that makes the hidden visible through layers of intrigue and discovery.

Sustainable economy
Sustainable economy

Economic wisdom meets tree rings — 40 years of research compressed into one urgent visual metaphor.

up documentary
up documentary

Visual identity for a documentary about a climber who refuses to let a wheelchair define his limits.

nlb
nlb

Banking stories that inspire rather than intimidate young customers.

Rolljet
Rolljet

Custom typography for the backpack that transforms into a scooter — engineered like the product itself.

11th dimension
11th dimension

Fashion branding where models were painted silver and all materials printed on actual silver foil.

Shooster
Shooster

Bold identity for Croatia's premium sneaker chain competing with global giants

Be nice
Be nice

A studio gift that packages niceness as the ultimate survival skill for modern life.

Domfrca
Domfrca

Transforming a mining town's industrial train symbol into a creative festival identity built from scrap parts.

Screen cover
Screen cover

A studio gift that gives clients permission to step back while building deeper trust.

Pixel ruler
Pixel ruler

A custom ruler that translates digital pixels to analog sketches—bridging old-school design process with modern precision.

Nike
Nike

Triglav mountain became Slovenia's beating heart for Nike's World Cup jersey campaign.

Via
Via

Smart home app design that makes complex building automation feel simple and elegant.

Elan Snowboards
Elan Snowboards

Building snowboard graphics that earn respect on the mountain through authentic rider collaboration.

Elan Skis
Elan Skis

Three years pushing the limits of freestyle ski graphics for world-class athletes.

Wajdušna
Wajdušna

A Karst valley where exceptional wine meets the legendary Bora wind gets an identity that flows with both.

Faculty of Arts
Faculty of Arts

Uniting 22 departments of Slovenia's oldest faculty under one respected visual voice.

qme
qme

A nutrition brand where the capsule becomes logo, package, and complete identity system.

Piip
Piip

A platform connecting creatives with affordable empty spaces through community-driven coworking.

Shoppers are humans too
Shoppers are humans too

Modular identity for retail consultants who treat shoppers as humans, not targets.

cmf
cmf

Custom typography flows like Adriatic waves in this festival identity that literally dances on screen.

Dimension Two
Dimension Two

Alpine longboard company gets an identity that celebrates Slovenia's second dimension.

Untouched
Untouched

A logo that multiplies like fresh tracks in Slovenian powder, capturing the pure essence of untouched terrain.

Had
Had

A maze typography system that maps the complex pathways of an influencer's unpredictable mind.

Bad day is a good beer day
Bad day is a good beer day

A beer brand built on brutal honesty rather than marketing promises.

4kidsandus
4kidsandus

Traditional letterpress technique gives handmade skincare packaging the tactile quality that matches the artisanal products inside.

Ciril Jazbec
Ciril Jazbec

A photographer's identity built to showcase powerful climate change documentation from remote Arctic locations.

Our primary focus is on creating and developing strong brands, packaging, and visual identities. We are passionate about tackling challenging projects, developing smart ideas, and working with clients who recognize the significance of good design. Throughout our 20+ years of experience, we have learned to value the importance of skillful craftsmanship, appreciate local products, enjoy our work, and take the time to get things done right. Our ultimate goal is to experience a sense of accomplishment when we achieve our objectives. Whether you have a small or large project, we would love to see if we can do something fascinating together.


Copyright © 2004 ⸻ 2025 by Visual Brain Gravity, design studio, Ljubljana, Slovenia.
All rights reserved. ⸻ contact us at hello@vbg.si.

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