Should designers code?
Yes, of course, you should seek it, but we should also focus on everything that helps us become better..
Yes—code, illustrate, take photos, make videos, write, play, create with your hands… grow. Essentially, everything a project demands, you should have a working understanding of how to do it. I’m not suggesting you need to master every skill at a professional level; we have talented friends for that. But you should be able to engage with professionals, speak their language, and understand the process deeply enough to ensure things are executed just as you envisioned.
So, sharpen your skills, push beyond the boundaries of your job description, and explore new territories. This is what you were made to do. This is why we’re here.
Don’t miss the next essay. Signup for our newsletter
⸻ Newsletter signup
Sometimes we all need a little push
To start something is always hard. Whether you have experience or if this is something new, it takes a lot of effort, strength, courage, and money.
A healthy brand
By now, sustainability has become an annoying buzzword, and even big brands have started to abuse it in their advertising. Nothing new—advertising and corporate communication will always pick up buzzwords for their claims - just remember eco back in 2005.
Ai killed the lorem ipsum
When you love Lorem Ipsum, it feels strange to realize that we have reached a point where much of the content we consume is generated. Does this mean we are no longer creating anything new? Is content the first domain where originality is fading?
Discipline vs. Talent in Design
Talent is a gift—we spend years trying to discover what we're naturally good at. And when we find it, it feels like magic. But talent has a flaw: it leans on motivation. And motivation is unreliable.
Dear Client
We need to talk — honestly, openly, and with respect.You’ve trusted us with your vision, and that means everything. But good design isn’t just about creating what’s asked — it’s about knowing when to pause, rethink, and realign. Sometimes that means saying no, stepping back, or choosing a different direction for the sake of something better.
Everything beautiful is analog
We can't avoid digital; it is everywhere, and not all is bad, of course, but we are focused on it way too much, staring at our phones, for instance. Just think that everything beautiful that has ever happened to you was analog.