How do you turn street photography into an exhibition that lives on the streets themselves?

Street exhibition design requires reimagining public spaces as galleries. For photographer Ursa Culiberg, we created an innovative street exhibition design that placed her street photography back on Ljubljana’s streets where it originated.

Client: Ursa Culiberg

The concept.

Photographer Ursa Culiberg captured powerful street scenes in Ljubljana. Instead of gallery walls, we placed her work where it belonged — back on the streets. Six photographs became six large-format posters, creating an outdoor exhibition in the city center.

The visual system.

Clean typography lets the photography speak. Black frames create gallery-like presentation on urban surfaces. Each poster includes minimal text — title, photographer, and location. The contrast between intimate street moments and bold public display amplifies the work’s impact.

Outcome.

The exhibition brought art directly to Ljubljana’s residents and visitors. Photography found its natural habitat — the streets that inspired it.

Exhibition design · Poster series · Typography · Street installation