When does a designer find time to design for himself?
Personal brand design for Visual Brain Gravity’s founder required balancing creative expression with professional credibility. When studio founder Gregor Žakelj needed his own visual identity, the challenge was creating something both personal and business-appropriate for personal brand design.
Client: Gregor Žakelj
The brief.
After years of building Visual Brain Gravity’s reputation, Gregor needed his own visual identity. The challenge was creating something personal yet professional. A mark that reflected both the designer and the studio founder.
The identity.
Clean typography paired with a distinctive geometric symbol. The mark works across business applications while maintaining personal character. Monochrome palette ensures timeless appeal and professional flexibility.
Outcome.
A personal brand that balances creative expression with business credibility. Gregor now has an identity that represents both his individual work and leadership role.
Personal identity · Business cards · Stationery · Digital applications





