Ljubljana to do
Ljubljana is a small, beautiful, and walkable city where everything unfolds at a human pace. This is my short list of what’s a must if you’re here for a day or two — from the riverside stroll along the Ljubljanica, to the layered architecture shaped by Jože Plečnik, to the mix of cafés, galleries, and hidden courtyards that reward slow exploration. It’s not about rushing between landmarks, but about taking time to notice the details that make the city quietly unique.
Where I go for a coffee:
Črno zrno
Tiny, almost hidden. Coffee as ritual, not product. Minimal space, maximum focus — you go here to reset your senses.
Cafetino
More classic and layered. A place to sit longer, observe people, and feel the city’s rhythm.
What you don’t wanrt to miss:
Tiporenesansa
A working letterpress studio. Pure tactile design — ink, paper, craft. A reminder of where typography comes from.
Cukrarna
Contemporary art in a raw industrial shell. Big, quiet, and spatially powerful — more about atmosphere than objects.
Ljubljana Castle
Not just a landmark — a viewpoint to understand the city’s scale and structure.
Gornji trg
One of the most beautiful streets. Slow, historic, almost cinematic — details everywhere. And my studio is there.
Center Rog
New creative hub. Makers, labs, exhibitions — where contemporary Ljubljana experiments.
Where we go for a beer:
Tozd
Hybrid café/bar. Relaxed, slightly rough around the edges — creative crowd, no pressure.
Beli Volk
Natural wine, intimate vibe. Feels like a secret you share with a few people.
Lajbah
Craft beer spot with a local pulse. Social, unpretentious, always alive.
Daktari
A bit eclectic, a bit nostalgic. Music, atmosphere, and a slightly chaotic charm.
Some really good food:
Veganika
Playful vegan comfort food. Bright, casual, and surprisingly indulgent.
Maha
Calm, mindful, almost spiritual approach to food. Slow eating, clean ingredients.
Breg
Right by the river. A balance of location and solid cuisine — easy, reliable.
Moji Štruklji Slovenije
Traditional Slovenian dish done right. Simple, authentic, rooted.
Gostilnica 5–6 kg
More contemporary, slightly elevated. Good example of modern local dining.
A little bit of shopping:
Oliviers & Co
For ingredients — olive oils, flavors, sensory details. Design through taste.
Gud Shop
Curated Slovenian design objects. A small window into the local creative scene.
Probably I forgot something and will add it later. Feel free to remind me 🙂
Don’t miss the next essay. Signup for our newsletter
⸻ Newsletter signup
Dear Client
Dear client relationships in design require honest conversations about boundaries and endings. When design partnerships no longer serve the work's integrity, respectful closure becomes essential for growth.
Why Branding and Web Design Must Be Aligned
Branding web design alignment determines whether your digital presence builds trust or creates confusion. When brand strategy and web design work together, they deliver consistent experiences that reinforce your message at every touchpoint.
How to Rebrand Without Losing Your Audience
Rebrand without losing audience trust by focusing on evolution, not revolution. The most successful rebrands preserve what audiences value while strategically improving relevance and modernizing visual elements.
Black and white
Black and white design test strips away visual distractions to reveal what truly matters in any creative work. This fundamental approach forces designers to focus on structure, hierarchy, and content before adding color complexity. Testing black and white design ensures your concept works at its core.
Do What You Don’t Know
Creative risk taking in design is what separates true creators from skilled repeaters. Experience teaches us efficiency, but creative risk taking in design demands we abandon what we know and venture into uncomfortable territory where genuine innovation lives.
We always see ourselves a littl e better before we look in the mirror.
Brand self-reflection starts with an uncomfortable truth—we see ourselves differently than others do. Just as we imagine ourselves as rock stars in the shower, businesses often have distorted perceptions of their brand identity. Brand self-reflection requires the courage to look honestly at how your audience truly experiences your company.
Excited?
Client excitement is the ultimate indicator of project success and creative fulfillment. When both designer and client share genuine enthusiasm for the work, the branding process transforms from routine service delivery into collaborative storytelling that produces exceptional results.
Why Making by Hand Still Matters in the Age of AI
Handmade design process preserves the direct relationship between thought and form that digital tools often eliminate. In an era where AI generates endless variations instantly, the handmade design process introduces deliberate imperfection and human presence that resonates deeper than technical precision.