How do you capture the pure thrill of riding untouched Slovenian powder?

Logo design Ljubljana specialists Visual Brain Gravity crafted Untouched’s brand identity to capture the pure thrill of carving first tracks through pristine Slovenian powder. Our logo design Ljubljana approach focused on translating the authentic snowboarding experience into a distinctive visual mark.

Client: Untouched

The brief.

Snowboarders and freeskiers needed an identity that embodied their quest for fresh Slovenian powder. The challenge was expressing that perfect moment when riders carve their first tracks through pristine snow.

The mark.

The logo multiplies like tracks in fresh snow. Each repetition creates a signature trail, mimicking the path riders leave behind. Simple geometry captures the essence of untouched terrain being claimed.

Outcome.

The visual system became as addictive as the sport itself. The multiplied mark works across all touchpoints, from gear to digital.

Logo · Visual identity · Applications